Best Tech Acquisitions of All Time

Jan 15, 2022

Most notable products from tech companies were originally acquisitions. Free cash flow means fast-growing startups can acquire to expand or acquire to turn a flywheel. For companies like Google, any company that provided more data or more searches was a prime target for acquisition. Here's a list of some some everyday products that we know and associate with large tech companies that started somewhere else.

Acquiree

Acquirer

Price

Year

PowerPoint

Microsoft

$14M

1987

Photoshop

Adobe

$35M

1995

Chipsoft (TurboTax)

Intuit

$225M

1993

86-DOS

Microsoft

$50,000

1981

Android

Google

$50M

2005

Pixar

Steve Jobs

$10M

1986

YouTube

Google

$1.65B

2006

Instagram

Facebook

$1B

2012

eBay

PayPal

$1.5B

2002

Applied Semantics (Google AdSense)

Google

$102M

2003

NeXT (Steve Jobs)

Apple

$400M

1996

VMWare

EMC

$635M

2003

Booking.com

Priceline

$135M

2005

DoubleClick

Google

$3.1B

2007

Where2 (Google Maps)

Google

<$50M

2004

WhatsApp

Facebook

$19B

2014

Venmo

Braintree

$26M

2012

Some honorable mentions:

"Too early to tell" where they rank, but some more recent acquisitions.

  • Twitch/Amazon – $970M, 2014
  • GitHub/Microsoft – $7.5B, 2018
  • Mojang (Minecraft)/Microsoft – $2.5B, 2014
  • ARM/Softbank – $31B, 2016
  • Deepmind/Google – $500M, 2014

Not true acquisitions, but investments that owned a substantial part of a growing business.

  • Naspers (a South African publishing company) acquired 46.5% of Tencent in 2001 for only $34M.
  • Tencent acquired 40% of Epic Games in 2012 for $330M
  • Softbank acquired 34% of Alibaba in 2000 for $20M.